Canadian International Auto Show

Who
Nascar
What
Toronto Auto Show
Location
Toronto, ON
Date
February 2007 & 2008
Products
3x3 wall

About Nascar & Canadian International Auto Show

Canada's largest automotive show is held annually at the Metro Toronto Convention Centre and the Rogers Centre in Toronto. The Canadian International Auto Show showcases concept cars and current models from a variety of manufacturers.

NASCAR sanctions over 1,500 races at over 100 tracks in 39 states, Canada, and Mexico. Internationally, NASCAR races are broadcast in over 150 countries. NASCAR's headquarters are located in Daytona Beach, Florida, although it also maintains offices in four North Carolina cities: Charlotte, Mooresville, Concord, and Conover. Regional offices are also located in New York City, Los Angeles, Arkansas, and international offices in Mexico City and Toronto.

Project Details

The Canadian International Auto Show is a very eye stimulating event. Every exhibitor wants to attract people to their booth and Nascar wanted no different. They needed something new on their booth that stopped traffic.

The APG Solution

APG had exactly what Nascar needed. The new Infinite Plasma constructed in a 3x3 configuration was a show stopper. Potential customers stopped by the display amazed with the new technology and and watched Nascar's promo video on the screen. The video wall was such a success in 2007 that Nascar decided to put it up once more in 2008.

Images

Infinite Plasma constructed in a 3x3 configuration Infinite Plasma constructed in a 3x3 configuration Infinite Plasma constructed in a 3x3 configuration